Marketing Manager

Marketing Specialist (Product Marketing)

About Wintermute

Wintermute is a leading global player in digital asset markets and algorithmic trading, recognized as a technology unicorn with a strong reputation in the industry. We combine the best of high-frequency trading firms and technology startups, driving innovation and excellence in the evolving world of digital finance.

Responsibilities

As a Marketing Specialist (Product Marketing), you will play a crucial role in executing marketing strategies for Wintermute's customer-facing products, including OTC products, the Wintermute portal NODE, and liquidity provision for blockchain projects.

Your key responsibilities will encompass:

• Developing and implementing marketing plans to drive engagement and build relationships across various channels.
• Leveraging Wintermute's industry reputation to enhance brand awareness and generate leads.
• Supporting general awareness and recruitment marketing initiatives, as well as ventures in investment and incubation.
• Creating and executing impactful marketing activities, encompassing content marketing, branding, and external visibility strategies.

Qualifications

We are seeking a highly motivated and experienced individual with a proven track record in product marketing, social media marketing, or related operations functions.

The ideal candidate will possess:

• 3-5 years of experience in a relevant marketing role, demonstrating a tangible impact on key metrics.
• Experience in B2B marketing within a high-value deal/ACV environment is highly preferred.
• A strong aptitude for quickly learning about crypto, financial products, and emerging technologies.
• Excellent organizational, structured, and dependable skills.

Qualifications

Experience:

• Minimum 3-5 years of proven experience in product marketing, social media marketing, or a related operational function within a B2B environment.
• Demonstrated success in driving tangible impact on key marketing metrics.
• Experience in a high-value deal/ACV environment is highly desirable.

Skills:

• Strong understanding of marketing principles and best practices, including content marketing, branding, and external visibility strategies.
• Exceptional communication, interpersonal, and presentation skills.
• Ability to learn and adapt quickly to new technologies and concepts, particularly within the crypto and financial technology space.
• Highly organized, detail-oriented, and capable of managing multiple projects simultaneously.
• Proficient in using marketing automation tools and analytics platforms.

Education:

• Bachelor's degree in Marketing, Business Administration, or a related field preferred.

Marketing Activities

• Develop and execute marketing strategies for Wintermute's customer-facing products, encompassing OTC products, the Wintermute portal NODE, and liquidity provision services for blockchain projects.
• Cultivate and manage relationships with key stakeholders across various channels, leveraging Wintermute's established industry presence.
• Contribute to general brand awareness initiatives and recruitment marketing efforts.
• Support marketing activities for venture investment and incubator businesses.

Content Creation and Strategy

• Design and implement content marketing campaigns across diverse platforms.
• Develop and maintain a consistent brand identity and messaging.
• Plan and execute strategies to enhance Wintermute's external visibility and thought leadership within the digital asset space.

Interested candidates will first submit their resume and cover letter through the Wintermute careers portal. A review of applications will focus on relevant experience in product marketing, B2B marketing, and a demonstrated ability to drive results. Shortlisted candidates will be invited for a phone screening to discuss their qualifications and experience in more detail.

Those who successfully navigate the phone screening will participate in a series of interviews with members of the Wintermute marketing team. These interviews will assess the candidate's understanding of the crypto industry, their marketing strategy development skills, and their ability to thrive in a fast-paced, innovative environment. Finally, selected candidates will participate in a case study or presentation exercise to demonstrate their practical marketing capabilities.

Wintermute is a technology unicorn making waves in the digital asset markets. Combining the precision of high-frequency trading firms with the agility of a tech startup, Wintermute has established itself as a leading global player in algorithmic trading. Driven by a team of passionate experts, Wintermute is dedicated to pushing the boundaries of innovation in the rapidly evolving world of cryptocurrencies and blockchain technology. The company's commitment to excellence is reflected in its robust infrastructure, cutting-edge algorithms, and unwavering focus on delivering exceptional results for its clients.