Associate Business Analyst Trainee

Associate Business Analyst Trainee - Merkle Sokrati, Pune

About the Opportunity

Dentsu's Merkle Sokrati, a leading performance marketing agency, is seeking a highly motivated Associate Business Analyst Trainee to join our dynamic team in Pune. This 6-month paid internship offers a unique opportunity to gain hands-on experience in the fast-growing digital marketing domain.

Key Responsibilities

• Contribute to strategic campaign planning by utilizing analytical and creative thinking to define, plan, and evaluate impactful marketing campaigns.
• Oversee end-to-end campaign launches, ensuring seamless execution from concept creation to implementation.
• Participate in various marketing activities, including channel research, content creation, and market/competitor analysis to stay abreast of industry trends.
• Collaborate with a diverse portfolio of brands across sectors like e-commerce, BFSI, OTT, and EdTech.

Qualifications

• Bachelor's degree (Graduation years: 2021–2024).

Program Benefits

• Learn directly from industry experts at Merkle Sokrati.
• Earn a full-time Digital Marketer Certification upon completion of the internship.
• Gain experience working with prominent national and international brands.
• Develop practical skills through real-world case studies and successful campaign examples.
• Build a strong foundation for a long-term career in digital marketing.
• Exceptional performers may be offered a full-time role without a probation period.

Additional Details

• Location: Merkle Sokrati Office, Baner, Pune, Maharashtra (Amar Madhuban Tech Park)
• Work Schedule: 5 days a week
• Stipend: Provided
• Internship Duration: 6 months

Qualifications

• Bachelor's degree in any discipline, graduating between 2021 and 2024.
• Strong analytical and problem-solving skills.
• Excellent communication and interpersonal skills.
• Proficiency in Microsoft Office Suite.
• Passion for marketing and digital media.
• Eagerness to learn and contribute in a fast-paced environment.

Campaign Planning and Execution

• Assist in the development and implementation of strategic marketing campaigns across various channels.
• Contribute to campaign planning by analyzing market trends, competitor activities, and target audience insights.
• Support the execution of campaigns, ensuring timely delivery and adherence to budget constraints.

Marketing Research and Analysis

• Conduct market research to identify opportunities and understand consumer behavior.
• Analyze campaign performance data to measure effectiveness and identify areas for improvement.
• Stay abreast of industry trends and best practices in digital marketing.

Brand Collaboration and Project Support

• Collaborate with internal teams and external clients to understand their marketing objectives.
• Provide support to project managers in managing campaign timelines and deliverables.
• Contribute to the creation of marketing materials, including presentations, reports, and proposals.

Dentsu is seeking a highly motivated and analytical Associate Business Analyst Trainee to join their team at Merkle Sokrati in Pune.

The selection process begins with a review of applications to ensure candidates meet the minimum qualifications. Shortlisted candidates will be invited to participate in a virtual assessment center, which may include online tests, case studies, and interactive exercises designed to evaluate their analytical, problem-solving, and communication skills.

Successful candidates from the assessment center will be invited for a series of interviews with hiring managers and team members. These interviews will delve deeper into the candidate's experience, skills, and cultural fit within Dentsu.

The final stage of the selection process involves a reference check to verify the candidate's previous work experience and performance.

Dentsu is committed to building a diverse and inclusive workforce and encourages applications from all qualified candidates.

Dentsu is a global network of creative, media, and technology agencies, driven by a passion for helping brands connect with their audiences in meaningful ways. As a leader in the industry, Dentsu fosters a collaborative and innovative environment where talented individuals can grow and thrive. Through its diverse portfolio of brands, Dentsu delivers cutting-edge solutions across a wide range of sectors, including e-commerce, BFSI, OTT, and EdTech. With a commitment to excellence and a focus on data-driven insights, Dentsu empowers brands to achieve their business objectives and make a lasting impact.